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Microsoft has finally shown some signs of life in the area of podcasting. Various departments within MS have already promoted the idea and individuals have been podcasting and blogcasting for awhile now. Perhaps we are ready for a unified push? A mantra? An edict that each product team needs to have a semi-regular podcast or some rich delivery method for getting the word out on the streets about their product and its capabilities (podcast, blogcast – not webcast – this needs to be something that can be seen\heard without a laptop). Think audio player or smartphone\pda. There should also be a consistent link on each product page for the podcasts. The ones I have seen so far are scattered amongst individual blogs, channel 9 and MS Downloads of all places! Momentum is building; let’s see it done right! Posted on Tuesday, January 31, 2006 11:49 AM | Back to top

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